October 2018
New Logo Announcement
We are proud to announce the launch of our new logo as part of our ever-evolving company’s identity.
As our business grows and evolved over the years with support from all our coffee supplier to satisfy the needs of coffee roasters, we felt it was the perfect time to evaluate our company’s brand and logo to ensure it was in sync with whom we are and where we are going. We have refreshed our logo to reflect who we are today and to symbolize our future.
The new logo aims to present and emphasize our core business as a coffee bean trader who are proud of our rich history and deep roots, Sumatra, without leaving out our identity as an Australian based company, thus the modern look of the logo.
The coffee bean logo carries elements that symbolize origins of the two main coffee beans we deliver; authentic Sumatran coffee and speciality coffee from worldwide. Both of which we are committed to their traceability
With this, we aim to present ourselves better and cater your business with better services in times to come.
Changing logo is a process that can involve many steps and take some time. In the upcoming months, we will update all our marketing literature and online presence etc. gradually.
If you have used the Sumatra Coffee House logo in any of your marketing materials, please assist us in updating them. We appreciate your kind support. If you have any questions, please don’t hesitate to contact us.
September 2016
New Website, New Beginning!
Our passion doesn’t just stop at delivering traceability coffee beans. More than that, we care to pass on knowledge and bring coffee experiences to the house with cupping sessions, coffee tasting and more, for all coffee roasters, enthusiast, baristas, café owners and all coffee lovers.
As we grow and evolved, our website has also taken a different look. With this New Website, we hope to serve you better.
What’s more, for home roasters, we are excited to make these specialty-quality coffee beans ready for you in small amount. You will be able to conveniently purchase our fractional bag coffee bean in our Online Shop.
January 2015
You Ask, We Deliver…
Demands for a greater variety of coffees we provide were growing exponentially as our customer base rises, and in 2015 we have successfully answered their demands, expanding the variety of our coffees by a significant amount. Supported by a powerhouse company List & Beisler, based in Hamburg-Germany, and their 35 years of experience in the industry, we were able to include the highest quality of coffee beans from many other regions including: Colombia, Brazil, Ethiopia, Costa Rica and Guatemala. Although a new partnership arises, we still maintain our strong relationship with our original supplier Permata Gayo Cooperative, keeping our Sumatran Gayo coffee line pure and authentic, just like the day we began.
May 2012
And Our Journey Began…
Established in May 2012 by founder, coffee lover and enthusiast Ichsan Akbar, Sumatra Coffee House began its journey with a single mission; to make the better selection of Sumatra coffee available for the world to enjoy. Supported by an exclusive partnership by a local coffee producer Permata Gayo Cooperative and strong ties to the coffee farmers themselves, Sumatra Coffee House has been delivering the highest quality Sumatran Gayo coffee, authentic and traceable, Australian-wide.